Program Description

As a Design Management student you will develop skills in the leadership and management of creative practice and associated practitioners. It will provide you with the capability to support effective outcomes and operations in businesses where creative activity is a part of their overall strategy. This is an increasingly valuable and widely applicable profession as it helps business to optimise their innovation, new product development and stakeholder insights. It will attract students from all creative disciplines as well as those from business and marketing.

• The situation of the course within a creative environment will help you to engage and collaborate with practical insight and to have a good understanding of the design development process.
• You will engage in a mixture of creative design (through peer collaborations with design students) and the practice of management and leadership processes to equip them to lead creative design within the commercial environment.
• You are provided with multiple options for the expression of the creative explorations, including academic writing, poster design, video outcomes, oral and visual presentations, digital portfolios and online content.

Professionals capable of managing creative teams who can produce innovative new product solutions are increasingly sought after in the UK, Europe, the USA and particularly in the major developing economies. On successful completion of this course, you will have knowledge of:

• Knowledge and skills in design management and associated disciplines whilst engaging with themes, insights and contexts at the forefront of your field of study or professional practice.
• Experiment with creative techniques to your own practice in order to help pioneer imaginative proposals or advance scholarship in design management.
• Develop skills required to create complex ambitious artefacts and projects for diverse audiences and contexts, encouraging critique, analysis and synthesis.
• Collaborate and participate in cross-disciplinary and trans-disciplinary engagement across peer groups, disciplines, courses, communities and international contexts.
• Critically reflect on your personal skills and to achieve your goals in the context of a continuously and rapidly-changing and globally-significant professional design management environment.
• Develop a creative and independent approach to research, learning and analysis and apply this to different contexts within and beyond the fields of design and design management.

On the course, you will gain knowledge of both creative design and management processes, designed to prepare you for leadership and decision-making positions within product design agencies, manufacturing companies, design consultancies, research and development departments, research institutions and government bodies. Specific careers might include acting as a design team leader, design project manager, design researcher and design policy maker.

Admission Requirements

• A good 2:2 undergraduate degree or higher grade in a creative subject, management, business or related subject area.
• General Requirement :-
  • Indian Students-Students must achieve 60% in a 3 Year Undergraduate Degree or 55% in a 4 Year.Undergraduate Degree Students from the following Universities will be considered with 55% in a 3 Year Undergraduate Degree (unless applying for Health and Life Science courses): Delhi, Mumbai, Kolkata, Chennai (Madras), Anna, Amity, Andhra Pradesh, Aligarh Muslim, Pune, Bangalore and JNTU.
  • Arab Students-Students who hold a Bachelor’s Degree should have an average grade of 60% or above. Students who have an average grade of 70% or CGPA of 2.5 out of 4 for the Postgraduate Research programmes with a satisfactory research proposal.

IELTS Requirements

Listening	Reading	Writing	Speaking	Overall
5.5	5.5	5.5	5.5	6

Remarks:

 Indian Students IELTS Waiver:-65% in Standard XII English language from certain examination boards only (Central boards, Maharashtra, West Bengal, Karnataka, Tamil Nadu, Andhra Pradesh, Kerala and Uttarakhand)