Program Description

Interested in making a difference in the world and pursuing a personally rewarding career? This course will allow you to develop the skills needed to lead brands in meeting the demands of consumers to address urgent social and environmental challenges. Why study MA Advertising at BU? 

• Develop your knowledge and skills by working on live briefs set by our network of advertising agencies
• Develop and enhance your ability to devise, articulate and interrogate ideas
• You'll gain an in-depth understanding and the ability to respond to the issues and challenges currently facing the industry
• Learn to see strategy as a powerful creative practice
• Make contacts and connections with our network of agencies and leading speakers from the industry
• Enter the Data & Marketing Association (DMA) Talent Marketing Challenge and attend creative and data workshops held throughout the year.

Admission Requirements

• General Requirement:-
  • Indian Students:-You need to have an Indian Bachelor’s (Honours) degree from a recognised higher education institution in a relevant subject and to have met the minimum required grades
  • Arab Students:-You are eligible to apply for a taught Master’s programme if you have: Bachelor’s degree
• The normal requirements for embarking upon this degree are:
  • A Bachelors Honours degree with 55%-60% in any subject.

IELTS Requirements

Listening	Reading	Writing	Speaking	Overall
6	6	6.5	6	6.5

Remarks:

• IELTS waiver for Indian Student:-
  • IELTS waiver is given to State Boards Only from Maharashtra, Tamil Nadu, Karnataka State.
  • MoI accepted if UG completed in past One year from the Course application date)