Program Description

The strategic communications program prepares students to use advertising, public relations, social media, and organizational communication to build mutually beneficial relationships between an organization and its key stakeholders. Students graduating from this program will know and understand how to use advertising, public relations, social media, branding, crisis communication, media relations, research methods and evaluation tools to help organizations communicate and build relationships with their publics.  They will be prepared to work for advertising and public relations agencies, companies big and small, governmental agencies, and nonprofit organizations such as universities, hospitals, museums and NGOs. You can emphasize your studies in one of these areas:

• Advertising
• Public Relations
• Social Media Management

Admission Requirements

• Freshmen applicants who meet one of the following criteria will receive automatic admission to Arkansas State:
  • 3.0 cumulative high school grade point average (or GED test score equivalent) OR
  • 19 minimum ACT super score or minimum 990 combined SAT super score OR
  • Class rank in the top 20% of applicant's graduating class
• High School Marks(India, Nepal, Pakistan) 60% in English at X & XII in Certificate.

IELTS Requirements

Listening	Reading	Writing	Speaking	Overall
6	6	6	6	6

Remarks:

• Official High School Transcript Required
• Total 120 Credit program
• I20(Visa Letter) can be obtained only after submitting a bank statement with a balance of USD $23,000.