The Bachelor of Science in Marketing degree with a concentration in Digital Marketing will provide students with a broad background in marketing with special emphasis on the digital tools that take increasing importance in the economy. While traditional advertising channels such as newspapers and radio are in decline, the world of digital marketing has exploded. Significant marketing dollars are now being spent through online channels and employers are prioritizing candidates with digital marketing skills. The Digital Marketing concentration provides the most vital and in-demand skills for reaching customers and growing product.
Learning Outcomes
Students in the Bachelor of Science in Marketing, Digital Marketing Concentration will have the opportunity to achieve the learning objectives of the Bachelor of Science in Marketing, in addition to the concentration-specific learning objectives:
Listening | Reading | Writing | Speaking | Overall |
---|---|---|---|---|
6 | 6 | 6 | 6 | 6 |
Please write to us at info@unihelpline.com or call us at UAE: +971 50 586 3293 I India +91 755 895 1509 l UK +44 7435 456580