Program Description

The messages and the media that businesses deploy to communicate with their target market can make or break their marketing efforts. In designing schemes for marketing products, a primary objective is to create and sustain demand and preference for the product. With the proliferation of traditional, as well as social media platforms, it is important for a company to strategically choose communication tools that will position the product or the company in the minds of the target customer. An Master of Science in integrative studies with a focus in marketing communications will equip students with knowledge, strategies and tools for building an effective marketing campaign across a spectrum of communication media. Career opportunities abound for marketing communications professionals in fields such as public relations, social media, digital advertising, and corporate communications, among others.

Admission Requirements

• Successful completion of a bachelor's degree prior to enrollment. 
• Minimum GPA of 3.0
• GMAT or GRE (waived if applicant graduated from an AACSB accredited School of Business with a GPA of 3.5 or higher)

IELTS Requirements

Listening	Reading	Writing	Speaking	Overall
6.5	6.5	6.5	6.5	6.5

Remarks:

• I20(Visa Letter) can be obtained only after submitting a bank statement with a balance of USD $33,203.
• Total 36 Credit course(Yearly fee given)