Master of Marketing Research-Business Analytics

Program Description

The Master of Marketing Research (MMR) program in the School of Business is accredited by the Association to Advance Collegiate Schools of Business (AACSB) International, and is designed to prepare individuals with diverse backgrounds for careers in marketing research and to meet the needs of business, government or nonprofit organizations for competent marketing research professionals. The MMR program at SIUE consistently boasts 100% job placement within three months of graduation, and 95% of all students receive significant financial assistance, including full tuition waivers.

The MMR graduate will be well prepared to practice marketing research and to make substantial contributions to the marketing research profession. The curriculum combines coursework involving a balance of theoretical studies and applications through projects with emphasis on the role of research and the effectiveness of marketing decisions within organizations. An MMR student may choose to pursue a specialization in business analytics. 

Admission Requirements

  • Successful completion of a bachelor's degree prior to enrollment
  • Minimum GPA of 2.50
  • Graduate Management Admission Test (GMAT) or GRE.

IELTS Requirements

Listening Reading Writing Speaking Overall
6.5 6.5 6.5 6.5 6.5

Remarks:

  • I20(Visa Letter) can be obtained only after submitting a bank statement with a balance of USD $33,203.
  • Total 37 Credit course(Yearly fee given)

Course Features
  • Country United States of America
  • City Edwardsville
  • State Illinois
  • Course Duration 2 Year
  • Application fee 40 USD
  • Tuition fees per year 15,750 USD
  • Cost of Living per year 13,168 USD
  • Starting dates Fall & Spring
  • IELTS (Total) 6.5
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