Program Description

The International Tourism Management degree at Cardiff Met is accredited by Tourism Management Institute.

While the tourism industry is one of the world's largest industries and is both dynamic and multi-disciplinary, it is fragile and requires new approaches when it comes to tackling overtourism, the growth of domestic tourism and its importance to general health and wellbeing. Therefore, in order to help you explore and prepare for a career in this diverse and changing industry, our BA (Hons) International Tourism Management provides a blend of core knowledge that reflects the economic, environmental and social context and practice of tourism with rigorous management underpinning throughout the course. With both a flexible learning and teaching approach, you will have greater control over the when and the where of your learning through both on and off-line experiences.

Industry engagement remains a strong focus of our BA(Hons) International Tourism Management. In the past, students have undertaken placements both overseas and within the UK. Overseas placements have included Universal Studios, Disney and a range of resort hotels and country clubs within the USA. However, while the tourism industry remains resilient, it does require new skills in innovation, creativity and risk management. Therefore, students now have the opportunity to develop live consultancy reports as part of this module for a range of organisations such as the National Trust, the Youth Hostel Association, Cardiff Airport, National Museum of Wales, airlines and tourist information centres. Thus, helping to maintain strong industry engagement in these challenging times.

To enhance the module content further, both our BA(Hons) International Tourism Management draws on the expertise of a number of industry experts including Visit Wales, Cardiff Airport and the Principality Stadium, Cardiff Motorpoint Arena, CADW, Cardiff Castle. The course team have frequently arranged visits and virtual tours of many local tourist attractions and destinations. If you choose one of the field study modules there is also the opportunity to experience and examine destinations such as Alicante, Morocco and Gambia with their own individual assessment methods.

The BA in International Tourism Management is accredited by the Tourism Management Institute. Work in this programme is not only underpinned by the research being undertaking by the academic staff, but also the Welsh Centre for Tourism Research (WCTR) and the Association for Tourism in Higher Education.

We are also proud to be an Educational Partner of ABTA, the leading association of travel agents and tour operators, and our students are able to apply for the competitive ABTA Internship.

Employability & Careers​

Tourism is a vital sector of the UK economy, and as an industry it has proven itself in the past to be both innovating and resilient in the face of disease and natural disasters, with a strong need for specialist managers in the areas of innovation, creativity,  digital skills, sustainability and risk management. As such the tourism industry offers a diverse range of career opportunities were graduates will be well placed to secure managerial positions in the private, public and voluntary sectors of the tourism industry, both in the UK and overseas. Opportunities exist in the fields of destination marketing and planning, travel and tour operations, events management, sports management and marketing national and local tourism organisations, visitor attractions management, hospitality provision, and small business development (possibly leading to self-employment). In both programmes, there is a strong focus on transferable skills and with the management focus of the course, graduate opportunities also exist in wider business areas (HR, Marketing etc).

Further study options include a number of certification courses such as BIIAB Personal License Holders Award and Level 2 Food Safety. Also, students have an opportunity to complete a M.Sc. in Hospitality and Tourism Management or M.Sc. in Event Management, with opportunities for progression onto doctoral programmes, such as MPhil, PhD, DMan and Prof Doc, all here at Cardiff Met.

Admission Requirements

Academic Requirement 60% in their Higher Secondary School Certificates 

IELTS Requirements

Listening	Reading	Writing	Speaking	Overall
5.5	5.5	5.5	5.5	6

Remarks:

For IELTS Waiver  -  At least 65% marks in English in Higher Secondary School