Bachelor of Arts in Marketing

Program Description

While pursuing a Bachelor of Arts degree in marketing at the University of Mount Union, students will study the fundamentals of marketing including consumer behavior, applied strategy, integrated communications, research, and policies. As part of the program, students will also be exposed to a wide variety of courses that will build skills necessary for a successful career in the world of business and marketing. The four-year marketing degree requires 128 credit hours of coursework, with 60 hours taken in the major. The University’s general education program, the Integrative Core, allows students to explore areas of study outside their field of interest while developing essential leadership and communication skills that employers value. Marketing is a project-driven and teamwork emphasizing major that gives plenty of opportunities for experiential learning outside of the classroom, including:

  • Opportunities for internships in the field
  • Project-driven coursework including the development of a comprehensive marketing plan for a real-world client
  • Study abroad experiences
  • Individual or collaborative research opportunities with faculty
  • Gain interview experience through mock interviews with industry professionals

Membership in Mount Union’s chapter of Delta Mu Delta, a business honorary, and the American Marketing Association

Admission Requirements

  • An applicant should have at least a 2.5 GPA on a 4.0 scale to be considered for admission

IELTS Requirements

Listening Reading Writing Speaking Overall
6.5 6.5 6.5 6.5 6.5

Remarks:

  • Total 128 Credits program(Yearly tuition fee is given)
  • I20(Visa Letter) can be obtained only after submitting a bank statement with a balance of USD $40,000

Course Features
  • Country United States of America
  • City Alliance
  • State Ohio
  • Course Duration 4 Years
  • Application fee 0 USD
  • Tuition fees yearly 16,500 USD
  • Cost of Living per year 14,000 USD
  • Starting dates Fall & Spring
  • IELTS (Total) 6.5
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