Program Description

This Level 7 degree has been produced in response to very high demand from employers for graduates who are skilled in the rapidly evolving Digital Marketing and Public Relations sector. 

The degree prepares students for direct employment within the marketing communications industry and has been welcomed as both timely and relevant by employers. A key selling point of the course is the semester-long work placement in year three, which will give students a taste of life within this dynamic and expanding industry and will enable them to put their skills into practice.

There is also the option to spend a semester studying abroad. DkIT sees this as a core strength of the new degree with strong industry links through the work placement office; this will enable students to get real-world experience within their area of interest, something which will really stand to them as graduates.

Career Options

The degree prepares you for a career in marketing and public relations and has been welcomed as both timely and relevant by employers and recruitment agencies. You will face challenges designed to unlock your potential while learning in a truly supportive environment. 

Graduates of this course are qualified for careers in areas such as public relations, advertising, data analytics, sales account management, online community/social media management, brand management, corporate social responsibility, media relations, customer engagement, event management, inbound/outbound communication, marketing, communication management, content generation, global sales and more.

Admission Requirements

Garde 12 with a minimum of 55% from a CBSE, State board or equivalent. Subjects must include English and Mathematics.

IELTS Requirements

Listening	Reading	Writing	Speaking	Overall
5.5	5.5	5.5	5.5	6.5

Remarks:

The first 150 students who apply will receive free accommodation for the first year. The student will receive a rebate of Euros 1400 on the room rent of the second and third years.